In September 2006 Dame Shirley Bassey was the star of the Marks & Spencer Christmas TV commercial. The commercial was a huge hit with viewers and resulted in very successful sales for Marks & Spencer.
For the commercial, Shirley sang a reworked version of Pink’s ‘Get The Party Started’ which proved so popular that she went on to record it a few months later as the title track of her stunning new album.
Shirley opened with Get The Party Started at her appearance at the Glastonbury Festival in June 2007 accompanied by Catherine Feeney and Nikki Lamborn of Never The Bride, who produced the album and were undoubtedly responsible for the party’s success. The album went straight into the top ten and gave Shirley her highest charting album since the 1970s.
Here are some newspaper clips of the making of a great commercial.